In direct mail the mass market is gone. Did you know that over 97% of static direct mail gets absolutely no response from consumers (DMA 2005)? On the other hand, direct mail with variable data has proven to get a significant lift – up to 20% or more – than typical direct mail?
Direct mailings are the workhorse of direct marketing. Direct marketers have used postcards for decades, for the simple reason that they work.
..We can help!
Customer loyalty schemes and establishing new prospects work best with a highly personal approach. Add image personalization and individual offers for your clients – all triggered by database information.
Graphic Impact can handle the entire project for you from design through mailing. See some of the examples below!
Your possibilities are almost endless
Direct mail pieces
Image personalization is the perfect way to catch the customer´s attention at first sight. Use it in all kinds of direct mail pieces and benefit from proven double-digit response rates!
Magazine Covers
Subscribers will be amazed by their very own magazines! Combine digitally printed cover with a usual magazine. Of course, the ads on the cover can be completely individualized as well.
Posters
Image personalization in large formats – it´s possible! We use our digital printers to impress your clients with a giant Graphic Impact image.
Products 
